Tried a new hair product recently and I think I’ve fallen in love. This isn’t a plug, don’t worry. But knowing where CurlyEllie came from and that the woman behind this brand is a mum of curly kids too, does help.
As many of you know, I’ve got three girls- each with uniquely textured and different-length hair. It’s difficult finding a product that works for all of them without being full of chemicals.
In the past I’ve used everything from Mixed Chicks to Deva Curl, Curly Q, Argan oil, Coconut oil and even my mother in law’s homemade mixture of shea butter and olive oil. It’s not to say that these products don’t work but I’ve always been on the lookout for a brand that I can trust and that EACH of the products works for my daughters’ hair- not just one.
CurlyEllie products came on my radar through my brother-in-law who knew the founder in Uni. I got in touch and found out a little bit more.
First off, all of the products are SULFATE FREE, PARABEN FREE, NO SYNTHETIC FRAGRANCES, NO MINERAL OILS and 100% Natural Fragrance.
For me, it’s important that the products I put into my daughters’ hair are 100% natural. I can see the build-up that results when I use other products and I admit, sometimes products that do contain alchohol or some enzymes can be effective but… not in the long run.
This is about teaching my daughters as well as showing them to value their hair and what they put in it. With so many kids suffering from exzema and allergies, it made me think a little more about what we put in and on their bodies.
Retailing at around £13 per bottle, they may cost more than just buying off the shelf at your local chemist. I have 3 girls, I’ll be honest, I know the costs add up but to me it’s important enough. If you already recognise the importance of buying curl-specific hair products, this is not much of a step further.
CurlyEllie originiated from a Mum. The familiar scenario of “seeing my 2 year old daughter (CurlyEllie herself) wincing as I pulled the comb through her forest of curls each night.”
She says, “Her curls were so beautiful but so difficult and upsetting (for us both!) to manage. I turned to friends, family and social media to find the answer. I would routinely stop other parents of curly haired children and ask for advice on hair care. The only consistent theme in the responses I got was that nobody was that happy with the products they were using. This led me to develop the CurlyEllie Hair Collection.”
The products themselves are easy to use, and come in the form of detangler, shampoo, conditioner and leave-in conditioner. I would have liked some sort of moisturizer to define the curls as well so I added a little oil to keep it moisturized throughout the day. But the shampoo, conditioner and detangler have become an essential part of our morning and evening routine.
I use the leave-in at night after I wash it and it softens the curls- making a huge difference to how they feel in the morning. The picture below shows my daughter’s hair after I applied the leave-in and I could run my fingers through her hair easily.
After applying CurlyEllie leave-in conditioner
Using a hair product whose only ingredients are plant products such as quinoa, broccoli seed oil and sweet almond oil is fabulous. It means I don’t have to worry about their hair drying out or being damaged by the mess that goes into most hair products nowadays.
I love where it comes from. I love the ethos behind it and I love the products themselves. Definitely a convert for CurlyEllie.